What NOT To Do As An Entrepreneur

While it’s important that we study and grow as people and as business owners, one important element that gets consistently overlooked by entrepreneurs is: what not to do!

Not all behavior is acceptable! Your character is your “business card” so make sure you design it well!

If you’re thinking “but I do know what I should or shouldn’t do” allow me to say that I’m not discounting that, but since you’re already reading this, I’d still like to invite you to revisit and use this to refresh your memory.

You’d be surprised of how many people are doing the things I’ll be discussing in this article, on a daily basis.  I was actually quite baffled to see that there are people teaching and preaching about moral compass, about principles, about growth, about how to be a leader, about how to develop a brand based on values, about all these improvements, yet when it came to their interactions with my clients or me, their behavior was completely inappropriate and quite unethical.

Let’s see what’s on the list. Are you ready?

#1. Do NOT be disrespectful to someone. Treat others the same way you would like to be treated.

#2. Do NOT tell someone you’re better than them at what they’re doing or that they don’t know what they’re doing. Questioning someone’s abilities will most likely get you on the “do not call” list.

#3. Do NOT make a joke out of someone’s service. We all have different approaches to things.  Yours is not the only way or the right way, it is just a different way. Be respectful.

#4. Do NOT go on a call just to preach and with no intention to listen.  Remember, a great leader listens and learns, and that can’t be done if they do all the talking. Listening is power.

#5. Do NOT speak in a condescending manner to anyone.  You risk being cut you off right away if you do this.

#6. Do NOT interrogate someone.  This can cause someone to feel that you’re prying into their own space.  Building rapport is a better way to go about it.

#7. Do NOT tell someone you won’t be getting on a call because you’ll both sell each other your own services! You’ve just lost yourself not only a potential client but also a connection and/or a great referral.

#8. Do NOT make an appointment and not show up.  If your time is valuable, so it’s theirs! Respect it!

#9. Do NOT write someone off.  Even if you haven’t closed your sale, you can always create a connection that can lead to opportunities (sales, connections, invitations and so on) in the future.

#10. Do NOT talk about yourself the entire call. People are not impressed with it, especially if you’re the one trying to obtain a client. It is egocentric and you’re more than likely to lose their interest.

#11. Do NOT only have a sale on your mind. The difference between customers and clients is that a customer will buy from you once (even if you got them or “tricked them” to buy what you’re selling), but a client is someone who sees the values in your mentorship and will continue to seek your guidance.

#12. Do NOT be distracted. Most opportunities are missed because there was a disconnect, and 9 out of 10 times is because you weren’t fully present.

#13. Do NOT pursue someone to do business unethically. Doing this will cause your credibility to fly out the window.  Think things through more thoroughly!

So what do you think?

Which one(s) have you encountered?

Have you come across a different situation you’d like to tell me about?

Leave your comments below! I’d love to hear about your experiences and how you handled those situations or if you need help handling them with more poise.

Don’t forget to join the amazing group of exceptional entrepreneurs on Facebook, The Effective Mindsetters! We look forward to seeing you there!

Until next time, don’t forget to be kind, be loving, be forgiving, but most importantly, be YOURSELF!


How To Experience The Present Moment Through Gratitude

I like to approach life and business very similarly, because they are interconnected in a lot of aspects, even for those who declare that they keep them separate.  So I’d like to cover a topic today from a more personal standpoint to show you how the minutiae are what drives your world with or without your awareness, and how to take advantage of a newfound perspective. This will help you appreciate life at a deeper level and be more fulfilled at the end of your day.

Here it goes…

I have noticed that we’re always in the rush to be somewhere, to do something, to be someone, to be with someone, to eat something, or whatever else we engage in and that we hardly take time nowadays to be fully present.

When you’re constantly in a rush, you forget what you have here and now, and it seems like you’re almost always one step behind what you’re trying to feel.  It always feels just a hair out of your reach.

So today I’d like you to invite you to practice being in a moment of fully experiencing grace, the gate to the deepest part of you that is connected to everything you have in your life for which you may have never even expressed your appreciation for.

A while back I was in a conversation that was a huge eye-opener once again of how really blessed we are, truly beyond comprehension. Even though we may not have everything we dream of (the things we believe hold the key to our happiness), we are without a doubt showered every day with such an abundance of what we need. I’ll ask you a question that will forever change the way you look at your life and will empower you to not only acknowledge your current abundance level but also create more of it.

I want you for a moment to think of something you do every day.  It could be anything from preparing that cup of coffee you have when you awake, or maybe that shower you just took or even possibly the shoes you put on your feet.  Simple, right?

Now I want you to think of the effort it actually took for those things that you’re using or consuming to be in your presence.

For example: for the coffee, you enjoy every day (or maybe it’s milk, or tea or any other type of beverage), the coffee bean had to be planted in a fertile soil and be tended to, then it needed the rain and the sun to help it grow; afterward it took a bunch of people to harvested it and roast it and package it and transport it and so on.

You having that cup of coffee even 50 years ago might’ve been a luxury, but now it became something mundane you don’t even have time to acknowledge or savor because you’re in “go mode” all the time.

When is the last time you actually showed gratitude and thought about what it truly takes for your coffee to be in your hands and for you to drink it? We’re not even talking about the coffee machine or the cup, that’s additional, so can you see how much you really have right now that you may have never even acknowledged the effort this entire universe surrounding you has put forth for you to have that coffee and enjoy it?

Now that’s just an example.  There are millions of things you could be listing right now, yet most people live as though they don’t have anything. So I’d like to proceed to ask you the question that has the potential to open your eyes and to show you how truly blessed you are, even if you’ve learned to see life as the “cup half empty” or you feel you have too much missing in your life. Here it is:

  • If God today took away everything from you (from your senses to your health to your friends and family to your material things) and tomorrow He returned to you ONLY what you’ve grateful for, what would you have?

Mindboggling, right?

When you look at life from such a perspective, you can start noticing how much you actually take for granted.  I want to share a personal story that has really woken me up to see how two of the most basic things that we have are priceless but we don’t appreciate them.  Often we just assume that that’s how it should be, that they’re no big deal, but was they were taken away from me for a brief moment, I’ve never seen them the same way ever again.

Back in high school, I used to play volleyball for the varsity school team and I was playing during a championship where the scouts were flocking to pick the top players for the colleges and universities they represented.  I was on my A-game and I probably had one of the best days of my athletic life. All was good until, in a moment, I found myself on the ground unable to get back up.  I had jumped up to spike the ball over the net, but the ball was set too far.  Noticing it, I gave myself an extra push and I felt my knee pop.  I hit an ace and scored a point for my team, but upon returning to the ground, I fell down without being able to get myself back up.  Two knee surgeries and a horrible hospital experience later, I’ve never seen walking and breathing as something we just do, but rather a gift a lot of people don’t have.  The experience woke me up to see how unbelievably wonderful it is to be able to do both and rejoiced to be alive.

So if today you’re awake, if you have a couple people that love you and you’re able to do things, you’re much more blessed than you understand.

The reason I brought this up is so that you understand that you live in a very giving universe. VERY GIVING!

When you understand that and also the fact that the universe supports your dreams and your desires through the feelings, the thoughts and the actions you’re taking, all of a sudden you can recognize that you’re not doing this alone. There is a force backing you up at every step.

What you decide to do with this realization will be the difference between feeling successful, fulfilled and happy.

  • What are you taking for granted?
  • So what are you going to do to be more grateful for today?
  • What will you open the door for through an attitude of gratitude?

Even you being able to read this right now is something that would’ve astounded people 100 years ago.  You live in one of the best times in history when opportunities knock at your door all the time, even if you don’t notice them.  Only think about the ideas you’re able to come up with! Have you ever been grateful for those? Or maybe appreciating the feelings you’re able to feel?

Whether this article influences your personal life or your business, remember it all starts with your thoughts, your feelings, and your actions.  You’ve been given a tool to create and live from a place of abundance rather than from scarcity. You’re not reading this by a random chance.

What will you do with it?

I hope you’ve been inspired to look at things with different eyes, to understand you’re much more abundant than you give yourself credit for, and to go out there and be a beacon of light for those who still need this lesson to wake up and “smell the roses”.

If you need help overcoming some of your negative thoughts or you’re feeling overwhelmed, anxious or you tend to procrastinate, I’m only a message away! I’m in your corner when you’re ready to step into the brilliance you have waiting for you to unleash it. Let’s get things done!

Until next time, don’t forget to be kind, be loving, be forgiving, but most importantly, BE YOURSELF!

Coach Cat


P.S: If you’re an entrepreneur and you’re struggling to make things happen, make sure you check out my new book, “7 Ways To Overcome The Entrepreneur’s Impostor Syndrome”.

WHY will your 2020 be better than your 2019?

Every single year we begin with great intentions, a laundry list of goals and big hopes for some sort of a break.

What most people aren’t aware of is the fact that by the third week of January, about 90 percent of individuals who set up goals, have already given up on them! The momentum dies down and they’re back to square one: wishful thinking!

So I’d like to invite you to do things differently and look at things from a new perspective this year and the following years.

WHY do you want to make this year better?

(Did you catch that? I said “make” not “hope it will be”!)

The reason I asked the question that way is that we give our power away too much, too often and we live a life designed by others or by default. It’s time to claim back your power by making your decisions! Let’s continue…

Here’s the thing: we know “what” the goal we want to accomplish is at a very surface level.  We understand it logically but we don’t FEEL why we need the particular thing we aim for.  Due to the lack of clarity about why we are looking to do something, we are short on the pillars that support our goals.  Just like a table needs legs to become a table, that same way, your goal needs legs to stand on to become a worthy goal that’s going to serve you.

So what is it that you want?

  • lose weight?
  • make money?
  • find a partner?
  • get in shape?
  • break up with someone?
  • travel to Australia? (I’m not sure why Australia came to mind… maybe I should go visit :))
  • __________ (insert your own)

Don’t worry, I’m not trying to get you to set more goals.

So now that you figured out or remembered the goals you have already set or the intentions you’ve made for 2020, I’d like to invite you to understand the WHY(s) behind it.

Let’s take for example: “make more money”.  It seems that no matter what country we are from, what language we speak, what family background we come from, what gender we are, what type of work we do, we ALL want more money.

I coach entrepreneurs from all over the world every day, and this is the most common desire listed.  And it should be! I’ll explain why in just a moment, but before I do, I’d like to invite you to answer that for yourself.

  • WHY do YOU want to make more money?

I really would like for you to sit with this question for a few minutes to let that sink in before you read any further and then answer it.  If you don’t have the time to do that or want to finish the article, you’re free to do so, but please come back and do this in a quiet place.  Answer this question by connecting to a deeper and wiser part within you.  The answers to long-lasting change and success are inside of you, you just need to look for them.

Here are my observations: I found that when people seek to make more money it’s because it stems from a desire to grow, a desire to expand, a desire to express, a desire to help and a desire to contribute. People want to feel significant, they want to feel important, they want to know they’re secure, safe and taken care of.  There is a multitude of reasons WHY individuals desire to make more money, you just have to make sure you know your own.

When you do this, here’s what happens: you start following the things that matter, the things that call your name.  For example, if you want to make more money so you can contribute, the moment you feel like you don’t have the energy to show up, then you remember why you’re doing it so you’re less likely to procrastinate. You’ll create a pull that’s undeniable backed up by the intrinsic drivers.  The need to contribute is one of our most basic human needs, so understanding it helps you set things up in a more fluent way that leads to greater results.

Can you see how important it is to look at goals this way?

Now that you understand the importance of setting things in motion from a deeper and more connected way, I’d like for you to think through what will move the needle for you.

  • What are the areas in your life that are most important to you right now?
    • Is it your health?
    • Is it your personal relationships?
    • Is it your professional connections?
    • Is it your skills?

Once you decide which it is, then determine at least 3 reasons why that particular thing is important to you and do this one last thing. Ask yourself these last 2 questions:

  1. What will it cost me if I don’t show up consistently?
  2. What will be the cumulative effect in 3 to 5 years from now?

The deeper it sets in, the more likely you are to stick to it.  It becomes an integral part of your day and of your life. You now have the chance to set things in motion with an unbelievable force to pull you to your goals especially when the inevitable obstacles try to get in the way.  You are worth making things happen! You deserve to reach mastery!  Take what you’ve learned today, apply it and make things happen!

Don’t forget to subscribe to our email list and join our Facebook Group! I look forward to seeing you achieve greatness!

Until next time, don’t forget to be kind, be loving, be forgiving, but most importantly BE YOURSELF!

P.S: If you feel inspired to join an amazing group of entrepreneurs who are making things happen, we look forward to having you in the Effective Mindsetter Community!

P.P.S: If you need help taking your business to the next level, message me!